-------------------------------------------------------------------------------- Document ID : DAB-TS-2026-01-v2-0 Title : Daralbeida — Trade Secret Documentation : Proprietary Operational Know-How — Version 2.0 Version : 2.0 Status : ACTIVE Date Created : 2026-05-01 Prepared by : PYB / Daralbeida Style : BPGP Department : OPS Classification: CONFIDENTIAL — TRADE SECRET — FOUNDER ACCESS ONLY Related Docs : DAB-TS-2026-01-v1-1 (superseded by this version); : DAB-SOP-SOURCING-001-Rev1; DARX-STRAT-SPEC-001; : DARX-STRAT-KB-001; DARX-QC-SPEC-001 Notes : v2.0 adds Trade Secrets 6 (GROVE Buyer Relationship), : 7 (Buyer Doctrine), and 8 (DARAL7 House Style). : Trade Secrets 1-5 preserved verbatim from v1.1. -------------------------------------------------------------------------------- DOCUMENT OUTLINE ================================================================================ 1. Purpose and Legal Basis 2. Trade Secret 1 — Supplier Selection Criteria 2.1 Strategic Rationale 2.2 Mandatory Threshold Criteria (Pass / Fail) 2.3 Weighted Scoring Criteria 2.4 Disqualifying Red Flags 3. Trade Secret 2 — Three-Gate Quality Control Protocol [Rev 1.1] 3.1 Design Principles 3.2 Gate 0 — Witnessed At-Source Reading (Mill) [NEW — Rev 1.1] 3.3 Gate 1 — Origin Pre-Shipment Screening (Casablanca) 3.4 Gate 2 — US Accredited Laboratory Analysis 3.5 Gate Divergence Protocol [NEW — Rev 1.1] 3.6 Gate Summary Table 4. Trade Secret 3 — Producer Qualification Protocol 4.1 Protocol Reference 4.2 Producer ID Naming Convention [Rev 1.1] 4.3 Producer Tier Architecture 4.4 Scoring Framework Pointer 5. Trade Secret 4 — Blockchain Traceability Architecture 5.1 Strategic Rationale 5.2 Lot ID Naming Convention [Confirmed Rev 1.1] 5.3 Lot Record Architecture — Phase 1 (Year 1, Pre-Blockchain) 5.4 Phase 2 — Blockchain Integration (Year 2–3) 5.5 QR Code Specification 5.6 Deployment Roadmap 6. Trade Secret 5 — Brand Identity and Label Architecture 6.1 Label Zone Architecture 6.2 Print File Requirements 6.3 Pre-Shipment Label QC Checklist 7. Trade Secret 6 — GROVE Buyer Relationship Cultivation System [NEW v2.0] 7.1 Strategic Rationale 7.2 System Reference 7.3 Operational Scope 7.4 Module Inventory Pointer 8. Trade Secret 7 — Buyer Doctrine [NEW v2.0] 8.1 Strategic Rationale 8.2 Doctrine Reference 8.3 Principles Inventory 8.4 Doctrine-to-System Relationship 9. Trade Secret 8 — DARAL7 House Style [NEW v2.0] 9.1 Strategic Rationale 9.2 Specification Reference 9.3 Chemistry Envelope Summary 9.4 Cultivar and Harvest Lock 9.5 Relationship to the Three-Gate QC Protocol 10. Secrecy Measures in Place 11. Founder Certification ================================================================================ 1. PURPOSE AND LEGAL BASIS ================================================================================ This document formalizes the existence, ownership, and content of the proprietary trade secrets constituting the operational know-how of Daralbeida™. These secrets are maintained with reasonable measures to protect their secrecy and derive independent economic value from not being generally known or readily ascertainable. Legal basis for protection: - Defend Trade Secrets Act (DTSA) — 18 U.S.C. § 1836 et seq. - California Uniform Trade Secrets Act (CUTSA) — Cal. Civ. Code § 3426 - Relevant provisions of the Lanham Act where brand identity intersects All eight trade secrets documented herein are subject to the secrecy measures specified in Section 10. Access is restricted to the founder. No contractor, employee, agent, or third party has access to this document or its contents in whole or in part without explicit written authorization from the founder. ================================================================================ 2. TRADE SECRET 1 — SUPPLIER SELECTION CRITERIA ================================================================================ 2.1 Strategic Rationale Selecting the wrong producer is the single highest-impact risk in the value chain. The criteria below represent a non-obvious combination of technical, operational, and geopolitical factors not documented in any public source in this configuration. The framework is the primary instrument through which supply chain quality is controlled before a single bottle is filled. 2.2 Mandatory Threshold Criteria (Pass / Fail) A supplier failing any single mandatory criterion is immediately disqualified, regardless of price or relationship. Criterion Standard Source / Rationale -------------------- ------------------------ ---------------------------- Variety Picholine Marocaine only Cultivar authenticity and traceability Estate type Single-estate; no Brand integrity; provenance blending across farms claim Acidity (FFA) ≤0.5% oleic acid Daralbeida premium spec; IOC max = 0.8% Peroxide value ≤12 meq O2/kg at Freshness indicator; pressing IOC max = 20 Polyphenols ≥500 mg/kg Health claim threshold; premium differentiator ONSSA certification Active; facility Morocco food export legal registered and requirement; verified verifiable on before each campaign onssa.gov.ma US FDA facility Active or willingness Required for US import registration to register shipments FSVP capability Supplier can support 21 CFR Part 1 Subpart L FSVP documentation importer obligation Cold extraction Continuous cold press, Preserves polyphenols and only ≤27°C volatile aroma Harvest window October–November; Freshness; polyphenol same-day pressing retention Storage N2-covered stainless Prevents oxidation between tanks, dark, ≤18°C pressing and bottling 2.3 Weighted Scoring Criteria Suppliers passing mandatory thresholds are scored on the following weighted matrix to determine ranking and tier designation. Factor Weight Scoring Notes ---------------------------- -------- ----------- ------------------------- Polyphenol level (mg/kg) 20% 0–5 pts 5 pts = ≥350 mg/kg; 3 pts = 250–349 Track record (export 15% 0–5 pts 5 pts = 2+ completed history) US shipments Transparency / audit access 15% 0–5 pts Full farm + mill access = 5 pts Bottling capability (0.5L) 10% 0–5 pts In-house 0.5L line = 5 FNSKU labeling at source 10% 0–3 pts Willingness to apply FNSKU = 3 pts Minimum order flexibility 10% 0–5 pts Will accept <500L initial = 5 pts FOB Casablanca pricing 10% 0–5 pts CIF-only = automatic 0 Communication quality 10% 0–3 pts EN or FR response within 48h 2.4 Disqualifying Red Flags The following are eliminatory at any stage of the qualification process regardless of scoring: - Refusal to provide CDR OxiTester or equivalent pre-shipment test results - CIF-only pricing with no freight line-item breakdown - Claims of Picholine Marocaine but location outside traditional cultivation zones - Inability to identify the specific grove(s) contributing to the lot - Use of centrifuge water above 27°C at any extraction stage - Prior US FDA import refusal or detention on record - Inconsistency between presented COA and CDR field readings - Deliberate misrepresentation of ONSSA agrément status - Adulteration of samples submitted during the qualification process - Falsification of any document submitted at any phase ================================================================================ 3. TRADE SECRET 2 — THREE-GATE QUALITY CONTROL PROTOCOL [Rev 1.1] ================================================================================ 3.1 Design Principles The Daralbeida QC system is a three-gate sequential assurance architecture. This configuration — combining a witnessed at-source reading at the mill, on-site rapid testing at Casablanca, and US-accredited laboratory validation — represents a non-obvious operational design providing origin verification, cost efficiency, and legal defensibility. Gate 0 is witnessing: anchors the production lot to a verified, DARM- supervised reading at the mill before the tank is sealed. Closes the chain-of-custody gap between the qualification sample and the bottled lot. Gate 1 is preventive: stops defective oil before it enters international transit. Low cost, fast, operable in-field. Gate 2 is evidentiary: produces a legally defensible COA for US customs, Amazon, retail buyers, and FSVP documentation. The three-gate structure ensures that no non-conforming product enters the supply chain at origin (Gate 0), no non-conforming product enters international transit (Gate 1), and no non-conforming product reaches the FBA fulfillment network (Gate 2). Each gate is independently necessary. No gate substitutes for another. 3.2 Gate 0 — Witnessed At-Source Reading (Mill) [NEW — Rev 1.1] Purpose: To witness and document the chemical profile of the specific production tank designated for the Daralbeida campaign lot at the mill, before sealing and transport. Applies to: All contracted PRIMARY and BACKUP producers at the opening of each production campaign. Gate 0 is a campaign-level step, not a qualification-phase step. Instrument: CDR OxiTester Junior, operated by DARM personnel on-site. The producer does not operate the instrument. Parameters measured: - FFA (free fatty acid content) — eliminatory threshold per Section 2.2 - Peroxide value — eliminatory threshold per Section 2.2 - Polyphenol content — eliminatory threshold per Section 2.2 Procedure: a) DARM personnel present at the mill on the designated pressing or tank-draw date. b) Sample drawn from the designated tank by DARM personnel. The producer identifies the tank; DARM draws the sample. c) CDR OxiTester operated by DARM personnel. d) Readings, tank ID, pressing date, draw time, and Lot ID recorded in the Gate 0 Clearance Certificate. Signed by DARM operator on the day. e) Photograph of tank label archived under Lot ID. Outcome: PASS: Lot cleared for sealing and transport to Casablanca. FAIL: Lot rejected at the mill. No transport. Producer notified immediately. Executive function notified same day. KPI scorecard updated. Tier review triggered. Document produced: Gate 0 Clearance Certificate Reference format: DAB-G0-[LotID]-[YYYYMMDD] Example: DAB-G0-DAB-26-OCT-SNH-T03-001-20261015 3.3 Gate 1 — Origin Pre-Shipment Screening (Casablanca) Purpose: To verify the lot's chemical profile after transport from the mill to the Casablanca consolidation point. Independent of Gate 0. Both must pass. Instrument: CDR OxiTester Junior, operated by DARM Quality Systems Function at the Casablanca consolidation point. Parameters and thresholds: identical to Gate 0 (Section 2.2). Timing: Before freight booking is confirmed. No lot is committed to ocean freight without a Gate 1 PASS certificate on file. Outcome: PASS: Gate 1 Clearance Certificate issued. Freight booking authorized. FAIL: Lot rejected before shipment. Freight booking not authorized. Producer notified. Executive function notified. Lot disposed of or returned to producer per commercial agreement terms. Document produced: Gate 1 Clearance Certificate Reference format: DAB-G1-[LotID]-[YYYYMMDD] Example: DAB-G1-DAB-26-OCT-SNH-T03-001-20261018 Relationship to ONSSA: Gate 1 results are included in the ONSSA health certificate application dossier (documentary control step). Gate 1 is an internal DARM quality check; it does not substitute for ONSSA's own analytical control, which runs independently on ONSSA's accredited laboratory network. 3.4 Gate 2 — US Accredited Laboratory Analysis Purpose: To provide an independent, US-accredited certificate of analysis on the arrived lot. Satisfies FDA FSVP evidentiary requirements and supports premium marketing claims. Instrument / Provider: Eurofins CAL via oliveoiltest.com. Drop-off available in Salinas, CA. Full EVOO panel. Parameters: - Free fatty acid content (FFA) - Peroxide value - Polyphenols (total) - DAGs (1,2-diacylglycerol ratio) - K-values (K225, K270, DeltaK) - All applicable IOC and USDA EVOO standard parameters Internal thresholds for Gate 2: stricter than IOC standards. Specific values are confidential and not reproduced outside this document. Timing: On each arriving lot at the 3PL. Samples submitted immediately upon inbound receipt confirmation. No lot is transferred to FBA until the Gate 2 COA is received and reviewed. Outcome: PASS: COA filed under Lot ID. PDF SHA-256 hashed and hash recorded in DAB_Lot_Record. Lot cleared for FBA transfer. FAIL: Lot held at 3PL. FBA transfer not authorized under any circumstance. Executive function notified. Supplier dispute resolution initiated. Commercial terms of failure handling per purchasing agreement. Document produced: Eurofins Certificate of Analysis Filed under: DAB_Lot_Record, column: Gate2_COA_Ref SHA-256 hash recorded in: DAB_Lot_Record, column: Gate2_COA_Hash 3.5 Gate Divergence Protocol [NEW — Rev 1.1] Gate 0, Gate 1, and Gate 2 operate on the same lot at three different points in the supply chain. Results should be consistent. Divergence is a quality intelligence signal and in some cases a rejection trigger. Divergence definition: any single parameter differing by more than 15% between any two gates on the same lot. Gate 0 vs Gate 1: some degradation in transit is physically possible. Divergence within 15% is noted in DAB_Lot_Record but not automatically disqualifying. Divergence beyond 15% triggers executive review before Gate 1 clearance is issued. Gate 0 PASS / Gate 1 FAIL = hard rejection regardless of divergence magnitude. Gate 1 vs Gate 2: the lot has been in ocean transit. Divergence within 15% is noted. Divergence beyond 15% triggers executive review and producer notification. Gate 1 PASS / Gate 2 FAIL = hard rejection regardless of divergence magnitude. Gate 0 vs Gate 2: the widest comparison point. Divergence beyond 15% on a lot that passed all three gates is archived as a quality intelligence data point and reviewed at the next quarterly KPI scorecard cycle. All three gate readings are recorded in DAB_Lot_Record under the Lot ID. Divergence flags are noted in the same record with the date of detection and the reviewing function. 3.6 Gate Summary Table Gate Location Instrument Operator Trigger ------ ---------------- --------------- ------------ ------------------- Gate 0 Producer mill CDR OxiTester DARM Campaign opening; Junior per contracted lot Gate 1 Casablanca CDR OxiTester DARM QS Pre-freight booking; consolidation Junior Function per lot Gate 2 US 3PL Eurofins CAL Eurofins Post-arrival; per lot (oliveoiltest) ================================================================================ 4. TRADE SECRET 3 — PRODUCER QUALIFICATION PROTOCOL ================================================================================ 4.1 Protocol Reference The full operative protocol is documented in DAB-SOP-SOURCING-001 Rev 1. That document is restricted to Morocco Field Operations Function for procedural execution and founder for full access. The scoring framework, threshold values, and radar chart weights are maintained in this document (TS-2026-01) only and are not reproduced in DAB-SOP-SOURCING-001. 4.2 Producer ID Naming Convention [Rev 1.1] Format: DAB-PROD-YYYYMMDD-NNN Fields: DAB Daralbeida identifier prefix (fixed) PROD Entity type identifier (fixed) YYYYMMDD Date of Producer ID assignment (not date of first contact) NNN Daily sequential number; resets each calendar day; starts at 001 Example: DAB-PROD-20260429-001 Rules: - The Producer ID is assigned at Phase 1 intake, after ONSSA agrément is confirmed and ImportYeti run is completed. - The ID is permanent. It does not change upon re-evaluation, tier movement, or reapplication. - A producer who reapplies after NOT QUALIFIED retains their original ID. - Multiple producers registered on the same date are sequenced 001, 002, 003 in the order of intake processing that day. - The YYYYMMDD component enables extraction of all producers registered on a specific date or within a date range directly from the ID field. 4.3 Producer Tier Architecture Tier Status Contract authorized -------------- ---------------------- ----------------------------------- PRIMARY Fully qualified; Yes — aggregation contract executed active supply source under Law No. 04-12 BACKUP Fully qualified; No — held in reserve; activated on held in reserve trigger per DAB-SOP-SOURCING-001 §5.2 WATCHLIST Conditionally held; No — under monitoring; re-evaluation not contracted required NOT QUALIFIED Rejected No — 12-month reapplication bar; permanent exclusion for integrity grounds 4.4 Scoring Framework Pointer The scoring dimensions, individual weights, composite index thresholds, and tier designation decision logic are maintained exclusively in this document (TS-2026-01) and are not reproduced elsewhere. DAB-SOP-SOURCING-001 Section 6 contains a pointer to this document and describes the framework's existence and output format only. Any modification to the scoring framework requires founder authorization and a version update to this document. The version of the framework in effect at the time of each producer evaluation must be recorded in the producer's qualification record to ensure historical decisions remain auditable. ================================================================================ 5. TRADE SECRET 4 — BLOCKCHAIN TRACEABILITY ARCHITECTURE ================================================================================ 5.1 Strategic Rationale The premium claim of Daralbeida rests on three provenance assertions — single-estate origin, Picholine Marocaine cultivar, Morocco origin — none of which are self-evident to a US consumer. Blockchain does not generate these claims; the three-gate QC protocol (Section 3) generates and validates them. What blockchain does is render the evidentiary trail supporting those claims tamper-evident and publicly auditable. Value scenarios: Consumer trust: QR code on bottle neck links to on-chain record — pressing date, Lot ID, Gate 0/1 pass status (no raw values), Eurofins COA hash, Certificate of Origin reference. Consumer verifies without relying on brand assertion. Retail buyer confidence: specialty retail buyers (Erewhon, Whole Foods, Fresh Market) accept blockchain-anchored provenance as a shelf- differentiation argument. Reduces friction in buyer onboarding. Fraud defense: EU EVOO fraud notifications tripled 2018–2024. An immutable chain of custody from grove to FNSKU establishes prior art at lot level. 5.2 Lot ID Naming Convention [Confirmed Rev 1.1] Format: DAB-[YY]-[HarvestMonth]-[SupplierCode]-T[TankNum]-[BottlingSeq] Fields: YY 2-digit year of harvest HarvestMonth 3-letter month abbreviation (OCT, NOV, etc.) SupplierCode 3-letter internal supplier code (assigned at contracting; not the same as the Producer ID) T[TankNum] T + 2-digit tank number (T01, T02, T03...) BottlingSeq 3-digit bottling sequence number (001, 002, 003...) Example: DAB-26-OCT-SNH-T03-001 Rules: - Lot ID is assigned at the Gate 0 step, when the specific tank and campaign are confirmed by DARM personnel at the mill. - The Lot ID links all downstream records: Gate 0 certificate, Gate 1 certificate, Gate 2 COA, bottling record, FNSKU assignment, Certificate of Origin, Bill of Lading, and 3PL inbound report. - The SupplierCode is internal and is not disclosed on the consumer- facing provenance page or QR code destination. 5.3 Lot Record Architecture — Phase 1 (Year 1, Pre-Blockchain) Every lot receives a row in DAB_Lot_Record.xlsx. Mandatory fields: Supply Chain Event Data Captured Document / Artifact ------------------ ----------------------------- ---------------------- Harvest Grove ID, harvest date, Supplier harvest record variety confirmation, (signed) picker count, weather Pressing Mill ID, extraction date, Mill pressing log method, water temp ≤27°C, yield % Tank storage Tank ID, N2 applied Y/N, Tank fill certificate fill date, storage temp, capacity Gate 0 QC (CDR) FFA%, peroxide value, Gate 0 Clearance polyphenol mg/kg, tester Certificate (signed) serial, operator, date, pass/fail Ref: DAB-G0-[LotID]-[YYYYMMDD] Gate 1 QC (CDR) FFA%, peroxide value, Gate 1 Clearance polyphenol mg/kg, tester Certificate (signed) serial, operator, date, pass/fail Ref: DAB-G1-[LotID]-[YYYYMMDD] Bottling Bottle count, fill date, Bottling run record FNSKU assigned, label version, Best By date Certificate of ONSSA cert number, CO document (scan) Origin Chamber of Commerce CO reference, issuing officer Export / Freight FOB date, vessel name, Bill of Lading B/L number, container ID, seal number Gate 2 QC Full EVOO panel results, Eurofins COA (PDF, (Eurofins) COA number, accreditation SHA-256 hash recorded) ref, date received 3PL Receipt Unit count, damage log, 3PL inbound report date, 3PL operator FBA Inbound FNSKU scan confirmation, Seller Central ASIN, shipment ID, receipt shipment report date SHA-256 Hashing Protocol: Applied to all PDF documents: Gate 0 Certificate, Gate 1 Certificate, Eurofins COA, Certificate of Origin. Hash (64-character hex string) recorded in DAB_Lot_Record. The PDF is not stored on-chain; its cryptographic fingerprint is. Hash before any annotation or editing. Mark PDFs read-only immediately after hashing. Mac / Linux: sha256sum [filename] Windows: Get-FileHash [filename] -Algorithm SHA256 | Select-Object Hash 5.4 Phase 2 — Blockchain Integration (Year 2–3) All Year 1 lot record fields map directly to on-chain data fields. No redesign required — API connection to existing lot records. Candidate platforms: Sourcemap, Ownest SaaS (Year 2); IBM Food Trust or custom Polygon smart contract if large retail channel requires enterprise provenance (Year 3+). 5.5 QR Code Specification URL format: daralbeida.com/verify/[LotID] QR version: Version 3–5; error correction level M; 25×25 modules minimum print size Minimum print size: 15mm × 15mm at 300 dpi on neck label; scannable at 20cm distance Page content (public): Harvest region map, pressing date, Gate 0 and Gate 1 pass status (no raw values), Eurofins COA verification link, Best By date, Lot ID Page content (withheld): Supplier identity, FOB pricing, CDR raw readings, tank IDs, freight operator Deployment rule: QR code is not printed until Gate 2 COA is received and reviewed. A QR code printed before Gate 2 creates an unverified public page. Sequence is mandatory: Gate 0 → Gate 1 → Gate 2 → QR code → label → shipment. 5.6 Deployment Roadmap Phase Timeline Action ------- --------- ------------------------------------------------------- Phase 1 Year 1 Lot record system per Section 5.3. SHA-256 hashing. QR code links to static daralbeida.com/verify/[LotID] page (no blockchain — page served from CMS). Phase 2 Year 2 Integrate Sourcemap or Ownest. Migrate Phase 1 lot records on-chain retroactively where possible. Enable live QR → blockchain verification. Phase 3 Year 3+ Evaluate IBM Food Trust if large retail requires enterprise provenance. Consider NFC chip in cap for luxury tier. ================================================================================ 6. TRADE SECRET 5 — BRAND IDENTITY AND LABEL ARCHITECTURE ================================================================================ 6.1 Label Zone Architecture Three label zones per bottle. Zone content, typography, and color usage are proprietary and constitute trade dress in commerce. Zone Location Purpose ------------ ---------------- ---------------------------------------------- Primary Front face Brand name, origin claim, varietal, harvest year Information Back face Nutrition Facts, distributor address, net quantity, mandatory regulatory fields Neck Neck band QR code, Lot ID, Best By date 6.2 Print File Requirements Brand labels: Vector source (AI or InDesign); PDF/X-4; bleed 3mm all sides; crop marks included FNSKU labels: PDF from Seller Central at 203 dpi; do not rescale; print at 100% Carton/pallet FBA: PDF from Send to Amazon workflow; 4" × 6" exact; no scaling Archiving convention per lot: [LotID]_FrontLabel_v[X].pdf [LotID]_BackLabel_v[X].pdf [LotID]_FNSKU_[ASIN].pdf 6.3 Pre-Shipment Label QC Checklist - Scan 10% sample of FNSKU labels with Amazon Seller app — confirm correct ASIN resolves - Verify Best By date matches pressing date + 18 months minimum - Verify lot code matches Gate 1 Clearance Certificate - Confirm "Product of Morocco" visible and not obscured by any sticker - Confirm distributor name and US address present on information panel - Confirm net quantity in both mL and fl oz - Confirm Nutrition Facts panel present; serving size = 1 tbsp (15 mL) - Photograph labeled bottle (all 3 zones) and archive with lot record ================================================================================ 7. TRADE SECRET 6 — GROVE BUYER RELATIONSHIP CULTIVATION SYSTEM [NEW v2.0] ================================================================================ 7.1 Strategic Rationale Specialty grocery channel entry is the gating constraint on Daralbeida's Year 2 and Year 3 retail expansion. The channel is not won by superior product alone — it is won by multi-year cultivation of named buyers at qualifying retailers, executed through a disciplined sequence of moves that look like restraint to mainstream operators and like discipline to specialty buyers. GROVE is the proprietary operating system encoding that sequence. It converts the Buyer Doctrine (Trade Secret 7) from doctrine into a machinery of named modules, defined inputs, and stated outputs. Without GROVE, the doctrine becomes guidance the founder may or may not follow under commercial pressure. With GROVE, the moves are operationally defined and auditable against a checklist that resists abandonment when a buyer asks for a shortcut. The independent economic value of GROVE derives from the multi-year head start it confers. The cost of learning these specialty channel moves from raw experience is approximately three to five years of trial, error, and failed buyer relationships. GROVE encodes that learning once and applies it from the first buyer engagement. 7.2 System Reference The full operative specification is documented in DARX-STRAT-SPEC-001 (GROVE System Specification). That document is classified CONFIDENTIAL — TRADE SECRET with founder-only distribution. Module inventory, decision triggers, operational parameters, and KPI thresholds are maintained exclusively in that source document and are not reproduced in this registry. 7.3 Operational Scope GROVE governs the following commercial activities. Activity GROVE Module Family -------------------------------- ---------------------------------- Buyer identification and Buyer Outreach prioritization Sample shipment and post-tasting Tasting Follow-Through follow-up Account onboarding and Buyer Onboarding category registration Routine account maintenance Account Maintenance and shipment continuity Geographic expansion Geographic Sequencing sequencing Channel selection and Channel Selection exclusion decisions Industry show participation Trade Show Strategy Broker briefing and Outreach Authorization, authorization Broker Briefing Chef and media acquisition Acquisition Channels Complaint and drift response Complaint Response 7.4 Module Inventory Pointer Module count, module-specific operational parameters, decision triggers, and KPI thresholds are maintained in DARX-STRAT-SPEC-001 only. Any modification to GROVE requires founder authorization and a version update to that source document. The version of GROVE in effect at the time of each buyer engagement is recorded in the GROVE account record to ensure historical decisions remain auditable. ================================================================================ 8. TRADE SECRET 7 — BUYER DOCTRINE [NEW v2.0] ================================================================================ 8.1 Strategic Rationale GROVE (Trade Secret 6) executes commercial moves in the specialty grocery channel. The Buyer Doctrine is the encoded judgment about why those moves work and what they encode about the channel. Doctrine precedes system: a reader who internalizes the doctrine first will operate GROVE correctly under commercial pressure; a reader of GROVE alone will execute the rules mechanically without grasping the reasoning, which is exactly the failure mode the doctrine exists to prevent. The doctrine consists of twelve principles, each numbered, named, and specified in full. The principles are not commentary or background. They are the controlling reference for any Daralbeida commercial activity in the specialty channel. Independent economic value: the doctrine's twelve principles, taken individually, are derivable by an attentive operator with multiple years of channel experience. The synthesis of all twelve as a coherent operating doctrine — calibrated specifically to single-estate agricultural products, integrated with an aggregator sourcing model, and reconciled to a House Style brand-consistency architecture — is the proprietary asset. The cost of learning the synthesis from raw experience is multiple failed buyer relationships and several years of trial; the cost of receiving it in documented form is zero. 8.2 Doctrine Reference The full operative specification is documented in DARX-STRAT-KB-001 v1.1 (Buyer Doctrine). That document is classified CONFIDENTIAL — TRADE SECRET with founder-only distribution. Principle development, channel evidence, GROVE module cross-references, and revision triggers are maintained exclusively in the source document. 8.3 Principles Inventory The twelve principles in current form. P1 Tasting Before Deck, Always P2 Buyer Continuity as Multi-Year Compounding Asset P3 One Story Per Bottle, Repeatable in Thirty Seconds P4 Sequence Regional Independents Before National Chains P5 Build the LA DMA First; Let Geography Do the Selling P6 Founder-Direct, Never Broker-Led in Discovery P7 Velocity Proof Through Proxies Before Retail History P8 Quality Standards as the Offensive Opening Line P9 Chef-and-Media Flywheel as Cheapest Acquisition Channel P10 Industry Shows as Accelerants, Never Cold Entry P11 Lot-Level Authenticity as Buyer Trust Architecture P12 Premium Specialty Food CPG, Not Commodity FMCG P1 through P10 were issued in v1.0 (May 2026) reflecting the Olive Oil Classification as FMCG working session. P11 and P12 were added in v1.1 (May 2026) reflecting the Agricultural Sourcing Volatility and Supplier Credibility working session. 8.4 Doctrine-to-System Relationship The Buyer Doctrine (this trade secret) and the GROVE System (Trade Secret 6) form a doctrine-and-machinery pair. Each principle in the doctrine maps to one or more operational modules in GROVE. The doctrine-to-GROVE cross-reference is maintained in DARX-STRAT-KB-001 v1.1 Section 16. Doctrine revisions trigger GROVE revisions; GROVE revisions do not trigger doctrine revisions. The directionality is intentional: doctrine is the controlling judgment, the system is the operating instrument. ================================================================================ 9. TRADE SECRET 8 — DARAL7 HOUSE STYLE [NEW v2.0] ================================================================================ 9.1 Strategic Rationale The Daralbeida aggregator structure under Moroccan Law 04-12 creates a brand-consistency problem the producer qualification protocol alone does not solve. Lots from different qualifying producers may all clear the Section 2.2 mandatory thresholds and the IOC EVOO standard, yet differ enough in sensory and chemistry profile to register as brand drift to a returning consumer or to a specialty grocery buyer who pulls a current bottle off the shelf after onboarding. The DARAL7 House Style is the tight envelope, layered on top of the Section 2.2 floor, that converts producer qualification from "above the floor" to "inside the band." This conversion is what makes the per-shipment Eurofins COA into a brand-consistency artifact: the COA reads against the registered envelope, not against an open-ended floor. Independent economic value: the band values, sensory vocabulary lock, intensity scale calibration, and producer-level capability flag are proprietary calibrations. They translate aggregator sourcing — a structural cost and resilience advantage — into a brand identity defensible at specialty channel onboarding and across producer rotation. 9.2 Specification Reference The full operative specification is documented in DARX-QC-SPEC-001 (DARAL7 House Style — Sensory and Chemistry Envelope for Brand Consistency Across Producer Rotation). That document is classified CONFIDENTIAL — TRADE SECRET. Chemistry band values, sensory vocabulary list, prohibited descriptor categories, intensity scale calibration, and producer-level capability criteria are maintained exclusively in the source document. 9.3 Chemistry Envelope Summary The House Style tightens four metrics from the Section 2.2 floor into bands or tightened ceilings. Specific band values are maintained in DARX-QC-SPEC-001 Section 4 only. Metric Section 2.2 Floor House Style Layer -------------------- --------------------- --------------------------- FFA Pass/fail floor Band with lower and upper bound Peroxide Value Pass/fail ceiling Tightened ceiling Polyphenol Content Pass/fail floor Band with lower and upper bound UV Absorbance (K) IOC ceilings Tightened ceilings The relationship: a lot may clear Section 2.2 (the Daralbeida internal floor) and still fall outside the House Style band. Such a lot is not eligible for the DARAL7 wordmark. Disposition rules in DARX-QC-SPEC- 001 Section 8 apply. 9.4 Cultivar and Harvest Lock The cultivar lock (100 percent Picholine Marocaine, with permitted secondary cultivar of Haouzia or Menara at no more than 15 percent of fruit mass under disclosed conditions), the harvest window (October 1 through November 15, with ±2 weeks permitted on verified weather events), and the pressing window (12-hour fruit-to-press lag, continuous cold press, ≤27°C, malaxation ≤45 minutes) are specified in DARX-QC-SPEC-001 Section 5 and are eliminatory for DARAL7 wordmark application regardless of chemistry compliance. 9.5 Relationship to the Three-Gate QC Protocol The Three-Gate QC Protocol (Trade Secret 2, Section 3 above) measures chemistry at Gate 0 (mill), Gate 1 (Casablanca consolidation), and Gate 2 (US accredited lab). The House Style adds a band check at each gate, not just a floor check. A lot that passes the Section 2.2 floor at Gate 0 but reads outside the House Style band is flagged and reviewed before sealing. The same band check applies at Gate 1 and Gate 2. The House Style does not replace the Three-Gate QC Protocol. It layers a brand-consistency criterion on top of the existing pass/fail architecture. A lot may pass all three gates and still fail the House Style band check if the chemistry sits above floor but outside band. ================================================================================ 10. SECRECY MEASURES IN PLACE ================================================================================ Measure Description ------------------------ --------------------------------------------------- Document control This document marked CONFIDENTIAL — TRADE SECRET; not published or shared publicly NDA policy All third parties with operational exposure (3PLs, freight forwarders, producers, contractors) subject to NDA prior to any disclosure Supplier confidentiality Supplier inquiry materials do not disclose QC thresholds or scoring weights to unqualified candidates Digital security Stored in password-protected project environment; not hosted on public repositories Access control Founder access only; no employee or contractor access without documented authorization Version management Document versioned and dated; superseded versions archived securely, not destroyed, to preserve audit trail of which framework version was in effect at each producer evaluation Principal cross-check Permanently excluded producer principals are recorded by individual name; cross-checked against all new intake applications regardless of entity name presented Source-doc segregation Trade Secrets 6, 7, and 8 source specifications (DARX-STRAT-SPEC-001, DARX-STRAT-KB-001 v1.1, DARX-QC-SPEC-001) are maintained as separate controlled documents with founder-only distribution. The registry section for each cites the source by reference and contains no operational parameters. ================================================================================ 11. FOUNDER CERTIFICATION ================================================================================ I, the undersigned founder of Daralbeida™, certify that the information contained in this document constitutes proprietary trade secrets of Daralbeida™, that reasonable measures have been and continue to be taken to protect the secrecy of this information, and that this information derives independent economic value from not being generally known. Signature: _________________________________ Date: _____________________________________ Name (print): _____________________________ Title: Founder — Daralbeida™ ================================================================================ ================================================================================ ACRONYMS ================================================================================ ASIN Amazon Standard Identification Number CDR CDR OxiTester (quality instrument brand) COA Certificate of Analysis CUTSA California Uniform Trade Secrets Act DAB Daralbeida document prefix DARM Daralbeida Maroc SARL (Morocco operating entity) DTSA Defend Trade Secrets Act (18 U.S.C. Section 1836) EVOO Extra Virgin Olive Oil FBA Fulfilled by Amazon FFA Free Fatty Acid FNSKU Fulfillment Network Stock Keeping Unit FSVP Foreign Supplier Verification Program HTS Harmonized Tariff Schedule IOC International Olive Council IOR Importer of Record MAFTA Morocco-America Free Trade Agreement NDA Non-Disclosure Agreement NFC Near-Field Communication ONSSA Office National de Securite Sanitaire des Produits Alimentaires (Morocco food safety authority) OPS Operations and Logistics (department code) PYB Internal reference code for the Daralbeida founder QC Quality Control QR Quick Response (code format) SOP Standard Operating Procedure ================================================================================ GLOSSARY ================================================================================ Buyer Doctrine (Trade Secret 7) Daralbeida's proprietary doctrine governing buyer relationship development across specialty retail, B2B, and DTC channels. Source document: DARX-STRAT-KB-001 v1.1. Restricted to founder access. CDR OxiTester Junior Professional-grade olive oil quality analyzer. Used by DARM for Gate 0 and Gate 1 QC. Measures FFA, peroxide value, and polyphenol content. CUTSA California Uniform Trade Secrets Act. Applies to Daralbeida Brands LLC. DARAL7 Consumer-facing EVOO product wordmark. House style documented in Trade Secret 8 (DARX-QC-SPEC-001). Pronounce: dah-RAL-seven. Daralbeida Brand name of the premium Moroccan EVOO venture. Always one word. USPTO trademark application filed, Class 29 and 35. DARM Daralbeida Maroc SARL. Morocco operating entity. Executes Gate 0 and Gate 1 QC and all Morocco-side supply chain activity. DTSA Defend Trade Secrets Act. Federal US law (18 U.S.C. Section 1836). Primary legal basis for Daralbeida trade secret protection. Eurofins CAL Eurofins California laboratory (oliveoiltest.com, Salinas CA). Gate 2. Gate 0 Witnessed at-source CDR OxiTester reading at the mill before tank sealing. Campaign-level step introduced in v1.1. Gate 1 CDR OxiTester screening at Casablanca consolidation point before freight booking. Gate 2 Eurofins CAL accredited COA at US 3PL. Legally defensible certificate for FDA FSVP and premium marketing claims. GROVE Buyer Relationship Cultivation System (Trade Secret 6) Daralbeida's proprietary system for developing and maintaining qualified buyer relationships across channels. Source document: DARX-STRAT-SPEC-001. Restricted to founder access. Lot ID Format: DAB-[YY]-[Month]-[SupplierCode]-T[TankNum]-[BottlingSeq]. Assigned at Gate 0. ONSSA Office National de Securite Sanitaire des Produits Alimentaires. Moroccan food safety authority. ONSSA agrement mandatory pass/fail. Picholine Marocaine The only acceptable olive cultivar for Daralbeida oil. Producer ID Format: DAB-PROD-YYYYMMDD-NNN. Assigned at Phase 1 intake. -------------------------------------------------------------------------------- DOCUMENT CONTROL (FOOTER) -------------------------------------------------------------------------------- Document ID : DAB-TS-2026-01-v2-0 Version : 2.0 Status : ACTIVE Style : BPGP Department : OPS Last Modified : 2026-05-01 Review Cycle : Upon addition of new trade secret; upon any change to scoring framework, QC thresholds, or naming conventions Retention : Duration of Daralbeida operations Owner : PYB / Daralbeida Distribution : Founder access only COMPLIANCE : CONFIDENTIAL — TRADE SECRET. Unauthorized disclosure may constitute misappropriation under DTSA and CUTSA. All contractor, employee, and third-party access requires explicit written authorization from the founder. Trade Secrets 6, 7, and 8 source documents (DARX-STRAT-SPEC-001, DARX-STRAT-KB-001, DARX-QC-SPEC-001) must exist before these trade secrets are fully operative. Revision History: Version Date Author Summary of Changes -------------------------------------------------- 1.0 2026-04-01 PYB Initial issue. Three trade secrets. 1.1 2026-04-01 PYB Gate 0 added to TS2; Producer ID updated. 2.0 2026-05-01 PYB Added TS6, TS7, TS8. Owner field updated to PYB convention. TS1-TS5 verbatim. 2.0 BPGP 2026-05-14 PYB BPGP conversion; Acronyms and Glossary added. -------------------------------------------------------------------------------- END OF DOCUMENT — DAB-TS-2026-01-v2-0 --------------------------------------------------------------------------------