Ocean Freight — 20ft FCL · Rate Bands
Low Season
$1,800–$2,500
Jan–Mar · post-peak
Normal
$2,500–$4,500
Apr–Sep · baseline
Peak / Surge
$4,500–$8,000+
Oct–Dec · crisis events
LCL — Per CBM · Rate Bands
Low
$80–$120/cbm
Calm market
Normal
$120–$200/cbm
Standard conditions
Surge
$200–$350/cbm
Port congestion / GRI
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Red Sea / Suez disruption: Morocco routes can be rerouted via Cape of Good Hope adding 10–15 days and 20–40% to freight cost. Always check routing at booking.
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General Rate Increases (GRI): Carriers announce GRIs 30 days ahead. Spot rates can jump $500–$1,500/TEU overnight. Get quotes within 7 days of booking, not 30.
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Peak Season Surcharge (PSS): Q4 surcharges $200–$600/TEU are standard. Build into Q4 COGS projections. Do not use low-season rates for full-year budgeting.
Per-Bottle Freight Cost Impact — 0.5L · 20ft FCL · 4,000 Units
| Freight Scenario |
20ft FCL Total |
Per Bottle (0.5L) |
Impact on Margin |
Trigger |
| Low season |
$1,800–$2,500 |
$0.45–$0.63 |
+1.4–2.0 pts |
Jan–Mar bookings |
| Baseline (budget with this) |
$2,500–$4,500 |
$0.63–$1.13 |
Baseline |
Standard conditions |
| Peak surge |
$4,500–$8,000 |
$1.13–$2.00 |
−2.5–4.5 pts |
Q4 · crisis events |