Tier 1 — Ownership
Founder & CEO
Pierre-Yves Bueno
Sole owner · Santa Monica, CA
- Moroccan heritage · Atlas Mountain family roots
- Strategy, sourcing, brand, Amazon channel
- Active supply chain relationships Morocco–US
Tier 2 — IP Holding
Parent Entity · Delaware LLC
Daralbeida Holdings LLC
Does not trade · Does not employ · Does not import
- Trademark™ · USPTO filed · Madrid Protocol expansion planned
- Domain daralbeida.com · all digital brand assets
- Trade secrets TS-2026-01 · sourcing protocols
- 100% ownership of both operating entities
- Delaware jurisdiction — investment-ready cap table
Tier 3 — Operating Entities
Morocco · SARL
Daralbeida Maroc SARL
Casablanca · Formation 4–8 weeks
- Signs all supplier & mill contracts (Moroccan law)
- ONSSA compliance supervision
- Gate 1 QC — CDR OxiTester Junior
- Export documentation chain
- EACCE / Chamber / Customs liaison
- VoC Conformity Certificate (MCINET)
- FOB Casablanca — retains responsibility to vessel
ONSSA
EACCE
VoC
FOB
California · LLC
Daralbeida Brands LLC
Santa Monica, CA · P&L entity
- Importer of Record (CBP)
- FDA facility registrant (biennial renewal)
- FSVP program owner & responsible party
- FSMA / HACCP supplier verification
- MAFTA zero-duty claimant · HTS 1509.10.4000
- Customs bond holder · ISF filer
- Amazon Seller Central operator
- VQIP applicant (Year 2–3)
- Lot traceability system · DAB_Lot_Record
- Recall protocol owner
FSVP
FSMA
MAFTA
IOR
VQIP Y2
Tier 4 — Contracted Third Parties
🇲🇦 Morocco Side
Producer
Olive Estate / Grove
- Atlas Mountain foothills
- Picholine Marocaine
- Pre-veraison early harvest
- Purchasing agmt via Maroc SARL
Processing
ONSSA-Certified Mill
- Cold extraction <27°C
- Packing & bottling
- Issues COA + phyto docs
- FNSKU labeling at source
Field
Morocco Local Agent
- Producer / ONSSA liaison
- EACCE / Chamber liaison
- Field QC supervision
- Export doc coordination
Logistics
Freight Forwarder
- DocShipper / Swift Cargo Maroc
- Ocean booking · marine insurance
- ISF · BL management
- FOB Casablanca handover
🚢
Ocean Carrier
CMA CGM
MSC · Maersk
18–22 days FCL
via Panama Canal
Gibraltar
↓
Atlantic
↓
Panama
↓
LA / LB
🇺🇸 US Side
Customs
Customs Broker
- CBP entry · ISF filing
- MAFTA duty claim
- FDA Prior Notice filing
- Port of LA / Long Beach
Logistics
3PL Warehouse
- Los Angeles area · bonded
- FNSKU labeling (fallback)
- FBA prep · damage docs
- Amazon inbound shipment plans
Quality
Eurofins CAL
- oliveoiltest.com · Salinas CA
- Gate 2 QC · accredited COA
- $150–200/sample · 5–10 days
- Contact: Timothy Heagy
Legal
Food Import Attorney
- FDA · FSVP · FSMA
- USPTO trademark
- Trade compliance
- CBP · import law
Sales
Amazon FBA
- Fulfillment · storage
- Last-mile delivery
- Year 1 primary channel
Marketing
Marketing Specialist
- Amazon PPC · listing copy
- Brand content
- Specialty retail outreach
Finance
CPA / Bookkeeper
- P&L · entity accounting
- Tax — CA + DE
- Investor reporting
Compliance Programs — Daralbeida Brands LLC
Active & Planned Regulatory Programs
FSVP
Foreign Supplier Verification Program · Risk-based supplier assessment · 2-yr records
Year 1 · Mandatory
FSMA
Food Safety Modernization Act · Preventive Controls 21 CFR 117 · Supplier HACCP verification
Year 1 · Mandatory
MAFTA
US–Morocco FTA · 0% duty · HTS 1509.10.4000 · Certificate of Origin every shipment
Year 1 · Every Shipment
FDA Reg.
Food Facility Registration · FEI number · Biennial renewal · Required for all food imports
Year 1 · Biennial
ISF
Importer Security Filing · Sea shipments only · 24 hrs before departure · Via customs broker
Every Sea Shipment
Traceability
Lot-level tracking Morocco → FBA → delivery · DAB_Lot_Record · 2-yr minimum retention
Year 1 · Ongoing
Recall Protocol
24-hr lot identification · FDA notification within 24 hrs for serious hazard · Supplier alert 1 biz day
Year 1 · On Event
VQIP
Voluntary Qualified Importer Program · Accelerated FDA clearance · ~$19,500/yr · Requires 2-yr import history
Year 2–3 · Planned
Government & Regulatory Bodies (Non-Contracted)
🇲🇦 Morocco — Export Authorities
ONSSA
Office National de Sécurité Sanitaire
- Mill agrément certification (eliminatory)
- DCQ export authorization at port
- Health certificate issuance
EACCE / Morocco Foodex
Export Agri-Food Control
- Export authorization
- Dir. Gen.: Ghita El Ghorfi
- Quantity restriction compliance (Oct 2023)
Moroccan Chamber of Commerce
Certificate of Origin
- Issues CoO with MAFTA language
- Required every shipment for 0% duty
MCINET / Intertek
VoC Conformity Program
- Conformity certificate for dédouanement
- Intertek = approved inspection body
Moroccan Customs (ADII)
Export Declaration
- Standard export customs clearance
- Export license filing
🇺🇸 USA — Import Authorities
FDA
Food & Drug Administration
- Prior Notice (8 hrs sea · 2 hrs air)
- Facility registration oversight
- FSVP enforcement
- VQIP program administration
- Purity sampling & testing
CBP — US Customs & Border Protection
Port of LA / Long Beach
- Customs entry processing
- MAFTA duty exemption adjudication
- ISF receipt & enforcement
- Cargo inspection at port
- Customs bond requirement
USPTO
Trademark Office
- Daralbeida™ application filed
- Madrid Protocol — EU, CA, UK, MA, JP planned
Future & Planned — Post Year 1
Advisory Board
Post-Seed
- Specialty retail buyer (WF / WS)
- Amazon FBA scaling operator
- Mediterranean food operator
DTC Channel
daralbeida.com
- Shopify · GoDaddy / cPanel active
- Year 2 launch target
B2B / Retail
Specialty Channel
- Whole Foods · Williams Sonoma
- First channel before DTC build-out
Format
BIB 3L
- Bag-in-Box · precision dosing spout
- Barkonsult · 1cl/2cl auto-cut
- Year 2+ launch
Trademark
WIPO / Madrid
- EU · Canada · UK · Morocco · Japan
- International expansion